STAYC’s Yoon Becomes the Face of ‘Lezhin Snack,’ Expanding Her Presence from Advertising to Short-Form Drama
2026 02 04

STAYC’s Yoon has made a strong impression as the new advertising model for the short-form drama platform Lezhin Snack, showcasing her bright and lively charm.
On the morning of the 4th, a new commercial video featuring Yoon was released for Lezhin Snack, a newly launched short-form drama platform by Lezhin Entertainment. Centered around Yoon’s signature cheerful and energetic aura, the video sensibly captures moments of everyday joy while effectively conveying the platform’s lighthearted and dynamic identity.
In the released commercial, Yoon draws attention with her approachable expressions and natural gestures, demonstrating stable and engaging performance skills even within the brief runtime. Her rich reactions and subtle facial expressions bring vitality to the video, perfectly suited to the rhythm and tone of short-form content.
Following the advertisement, Yoon is set to take on a new acting challenge with the upcoming Lezhin Snack original short drama Love, Death (Saranghaneun Jugeum). The series is based on the popular IP of the same name, originally serialized on Lezhin Comics and Bomtoon, and is known for its provocative premise, suspenseful storytelling, and unexpected twists that drive strong viewer immersion.
Yoon plays the role of Yeon, a character who attempts to end her life alongside her close friends Irim and Inhee, only to fail. Through Yeon, Yoon is expected to deliver a nuanced portrayal of conflicting emotions—despair, anxiety, and determination—marking a notable transformation from her previous image.
With expressive skills honed on stage and quick wit showcased through variety content, Yoon’s emotionally expanded acting in short-form drama further highlights her versatility as a performer. Her dual presence—friendly and approachable in advertising, yet intense and layered in drama—signals a promising upward trajectory in 2026.
Meanwhile, STAYC, the group Yoon belongs to, is set to release their first full-length Japanese album, STAY ALIVE, on the 11th.